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People can be persuaded to your side with a good story. |
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People only do things for the good feelings they get. |
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People will pay any amount of money to have their inner states changed. |
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People only buy from people they know, like, and trust. |
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People make snap decisions about you and your business based on little things you
usually overlook, even the paper stock of your business card. |
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People pick up on your energy, more than on what you say or do, and decide if they should or should not work with you based on what they sense. |
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People know when you are lying, though some may mistrust their own instinct. |
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People want you to do what you say you will do when you say you will do it; they will reward you if you go one step further and deliver more than what they expect sooner than when they expect it. |
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People only act for self-serving reasons, no matter what they say or
you think. |
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People will never change their human emotions or basic desires, only
their dress and their tools will change. |
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People never question their own beliefs; so don't try to change them. |
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People cannot tell you why they buy anything or predict if they will buy
something. |
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People always respond to free offers of something interesting to them. |
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People will believe a wild claim if it is just this side of unbelievable. |
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People will spend their last dime to be entertained. |
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People respond to flattery. |
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People want to be happy. Period. |
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People want low prices while still wanting the best deal. |
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People can tell if you don't believe in your product or service. |
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People respond to enthusiasm. |
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People will follow commands that make them feel superior. |
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People buy for emotional reasons and justify their decisions with
whatever logic they can find or create, no matter how ridiculous. |
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People idolize the past, complain about the present, and fear the
future. |
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People will never argue with you if you never make them wrong. |
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People are deeply affected by what others think. |
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People always act for positive reasons, even if the
behaviour is negative. |
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People will read any length of sales copy as long as it is interesting to
them. |
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People become information junkies when they are interested in buying. |
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People will respond to you if you get out of your ego and into theirs. |
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People want to be recognized. |
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People want to be loved. |
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People are interested in other people. |
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People are interested in the new, the offbeat, and the unusual. |
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People are always interested in women, babies, and pets. |
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People love food and will read a recipe stuck in a sales letter. |
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People universally feel deprived. |
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People do not care about you or your business until you show them
how you can help them. |
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People will mentally fill in holes to complete a story or sales pitch. |
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People will deny that advertising works while responding to ads. |
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People will read an ad if it doesn't look like an ad. |
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People will believe a news story over an advertisement hands down. |
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People are collectors of something, whether of books or thimbles or
recipes, though they may deny it. |
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People will continue with a bad habit until it hurts. |
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People will do whatever you want as long as they don't have a
counter-thought to your request. Handle the objection and they will comply. |
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People unconsciously respond to your unconscious intentions. |
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People feel that something or someone else is in control and
desperately seek ways to have power again. |
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People think about sex far more than they will ever admit. |
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People will deny that this list is entirely true.
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